We were talking over lunch today about blogs and the general opinion seems to be that blogs are mainly drivel and not really worth the non-paper they are written on.
Lorenzo forwarded around an article last week called The Death of Blogging. Apparently only corporate blogs are the ones still thriving, individual bloggers seem to be going into ‘retirement’ daily. The bubble has burst.
I wonder does ours count as a ‘corporate’ blog? I suppose it does…there are certain things that i could (or maybe the right word is ‘would’) not say as an individual on this website, i am supposed to represent not only myself and my thoughts but also have to consider the Biennial ‘identity’ or, although i hate that word, our brand.
It is simply a fact that total honesty is not always the best (or wisest) policy when you are dealing and working with partnerships, funders and artists, it relates back to what Alphonso was saying about Tact in his talk the other night. As soon as you have to relate to another human being you must have an awareness of tact and how to use or reject it. It is the basis for building a relationship. In a blog you sort-of have a relationship with yourself (apart from the odd occasion when someone comments on them) which is curious for me as people look at the website to hear the Biennial’s opinion, not Sacha’s, they just get mine along with it. Writing here is like exercising a double-tact. I’m not so good with single tact, let alone double tact. I think i might be violating the tact rules by even talking about tact.
So. I’m not sure what i think about blogging. I like writing for our blog and it feels like some of the things that are harder to understand about what we do can be unpicked here. In my blog i do not have to satisfy as many people as i do with a bit of ‘official’ print or press release. I can tell you about taking the residents to Amsterdam without mentioning that it is part of the ‘Sefton Community Engagement Programme/Project (i forget)’, making sure all the partnership logos are attached and sounding super chirpy about it (except i had a good time so this happened anyway). I can just write some drivel and hope you find it remotely interesting or illuminating.